How to Integrate Picreel With Google Analytics
Integrating Picreel popups with Google Analytics allows you to track the performance of your popup campaigns in real-time. This feature lets you see how many people view, click on, and convert through your popups, giving you valuable insights into their effectiveness.
Use case:
An e-commerce website uses Picreel popups to offer special discounts to first-time visitors. By integrating these popups with Google Analytics, the website can track how many visitors saw the popup, clicked on it, and made a purchase, helping to refine and improve the campaign for better results.
Benefits of integrating Picreel with Google Analytics
- Understand Your Audience: Gain deeper insights into who your website visitors are and how they interact with your popups.
- Monitor Performance: Easily track views, clicks, and conversions directly from Google Analytics.
- Optimize Campaigns: Use data to tweak and improve your popup campaigns for better engagement and conversion rates.
Before You Begin
- Set Up Your GA4 Account: Ensure your Google Analytics 4 (GA4) account is properly configured. Learn how to set up your GA4 account.
- Connect GA4 with Google Tag Manager: Set up the GA4 property in Google Tag Manager. Learn more here.
To Integrate Your Picreel Popup With Google Analytics
Step 1: Activate Integration in Picreel
- On the dashboard, click on the 'Integrations' section.
- In the integration list, turn on the Google Analytics integration using the toggle.
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Step 2: Configuring Google integration
- Enter your GA4 property's Measurement ID in the designated field.
- Select the targeted campaign from the list.
- Click "Add" to save the integration.
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Once the campaign is added, it will be added to the list.
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You can add multiple campaigns by entering different GA Measurement IDs for each campaign in the integration window.
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After selecting your preferences, close the integration window.
To find the MEASUREMENT ID, navigate to your Google Analytics account under Admin > Data Streams for the relevant property.
You have now successfully integrated the Picreel campaign with Google Analytics. If you encounter any issues or have any questions, feel free to contact our support team.