How to Create Goal-Specific Overlays in Picreel

Learn how to create Picreel's goal-specific overlays to enhance your website's performance and boost conversions.

By creating goal-specific overlays, you can:

1. Multiply the chances of conversion.

2. Display the correct overlay for the right occasion.

3. Track the performance of every overlay for better decision-making.

Various goals you can create a website overlay for in Picreel:

• Promote Offers
• Collect Phone Number
• Cart Abandonment
• Free Shipping
• Promote Ebook/Case Study

Promote Offers

In Picreel, you can be creative in your approach to promote a special offer.

Steps

• Navigate to ‘Campaigns’ from the dashboard

• Click the dropdown arrow next to "+New Campaign" and choose "Create using Templates."

• Navigate to Goal > Promote Offers.

• Pick a template for customization.

Here’s an example of promoting an offer creatively:

Collect Phone Number

You can create an overlay to collect the phone number of visitors.

Steps

• Navigate to ‘Campaigns’ from the dashboard

• Click the dropdown arrow next to "+New Campaign" and choose "Create using Templates."

• Navigate to Goal > Collect Phone

• Pick a template for customization.

Here’s an example of an overlay to collect phone numbers:

Cart Abandonment

You can reduce cart abandonment by creating overlays that encourage customers to complete their purchases.

Steps

• Navigate to ‘Campaigns’ from the dashboard

• Click the dropdown arrow next to "+New Campaign" and choose "Create using Templates."

• Navigate to Goal > Cart Abandonment

• Pick a template for customization.

Here’s an example of an overlay to reduce cart abandonment:

Free Shipping

You can increase your bottom line by providing customers with a free shipping offer in a creative way to complete their purchases.

Steps

• Navigate to ‘Campaigns’ from the dashboard

• Click the dropdown arrow corresponding to "+New Campaign" and select "Create using Templates." 

• Navigate to Goal > Cart Abandonment.

• Choose a template to edit

Here’s an idea for a free shipping overlay:

Promote Ebook/Case Study

With Picreel, you can inform users about your new guide/e-book and encourage them to download it.

Steps

• Navigate to ‘Campaigns’ from the dashboard

• Click the dropdown arrow next to "+New Campaign" and choose "Create using Templates."

• Navigate to Goal > Promote Ebook.

• Pick a template for customization.

Here’s what an overlay for promoting an e-book would look like:

Other goals that you can create overlays for:

1. Lead Capture

2. Collect Feedback

3. Seasonal Promotions

That is all about creating goal-specific overlays in Picreel. If you encounter any issues or have any questions, feel free to contact our support team.