How to Set up Goal-Specific Overlays in Picreel

Picreel exit-intent overlays enable you to achieve many objectives by creating goal-specific overlays. Picreel’s customization features help you set up overlays so that you can grow conversions multi-fold.

By creating goal-specific overlays, you can:

1. Multiply the chances of conversion.

2. Display the correct overlay for the right occasion.

3. Track the performance of every overlay for better decision-making.

Various goals you can create a website overlay for in Picreel:

• Promote Offers
• Collect Phone Number
• Cart Abandonment
• Free Shipping
• Promote Ebook/Case Study

Promote Offers

In Picreel, you can be creative in your approach to promote a special offer.

Steps

• Navigate to ‘Campaigns’ from the dashboard

• Click ‘+New Campaign’ to create a new campaign

• Select Goal >> Promote Offers

• Choose a template to edit

Here’s an example of promoting an offer creatively:

Collect Phone Number

You can create an overlay to collect the phone number of visitors.

Steps

• Navigate to ‘Campaigns’ from the dashboard

• Click ‘+New Campaign’ to create a new campaign

• Select Goal >> Collect Phone

• Choose a template to edit

Here’s an example of an overlay to collect phone numbers:

Cart Abandonment

You can reduce cart abandonment by creating overlays that encourage customers to complete their purchases.

Steps

• Navigate to ‘Campaigns’ from the dashboard

• Click ‘+New Campaign’ to create a new campaign

• Select Goal >> Cart Abandonment

• Choose a template to edit

Here’s an example of an overlay to reduce cart abandonment:

Free Shipping

You can increase your bottom line by providing customers with a free shipping offer in a creative way to complete their purchases.

Steps

• Navigate to ‘Campaigns’ from the dashboard

• Click ‘+New Campaign’ to create a new campaign

• Select Goal >> Cart Abandonment

• Choose a template to edit

Here’s an idea for a free shipping overlay:

Promote Ebook/Case Study

With Picreel, you can inform users about your new guide/e-book and encourage them to download it.

Steps

• Navigate to ‘Campaigns’ from the dashboard

• Click ‘+New Campaign’ to create a new campaign

• Select Goal >> Promote Ebook

• Choose a template to edit

Here’s what an overlay for promoting an e-book would look like:

Other goals that you can create overlays for:

1. Lead Capture

2. Collect Feedback

3. Seasonal Promotions

That is all about creating goal-specific overlays in Picreel.