How to Create Goal-Specific Overlays in Picreel

 

Learn how to create Picreel's goal-specific overlays to enhance your website's performance and boost conversions.

 

By creating goal-specific overlays, you can:

 

1. Multiply the chances of conversion.

2. Display the correct overlay for the right occasion.

3. Track the performance of every overlay for better decision-making.

 

Various goals you can create a website overlay for in Picreel:

 

  • Promote Offers
  • Collect Phone Number
  • Cart Abandonment
  • Free Shipping
  • Promote Ebook/Case Study

 

Promote Offers

 

In Picreel, you can be creative in your approach to promote a special offer.

 

Steps

  • Navigate to ‘Campaigns’ from the dashboard

  • Click the dropdown arrow next to "+New Campaign" and choose "Create using Templates."
  • Navigate to Goal Promote Offers.

  • Pick a template for customization.

 

Here’s an example of promoting an offer creatively:

 

Preview of a spinning overlay for promoting offers

 

Collect Phone Number

 

You can create an overlay to collect the phone number of visitors.

 

Steps

  • Navigate to ‘Campaigns’ from the dashboard

  • Click the dropdown arrow next to "+New Campaign" and choose "Create using Templates."
  • Navigate to Goal Collect Phone

  • Pick a template for customization.

 

Here’s an example of an overlay to collect phone numbers:

 

Preview of an overlay for collecting phone numbers

 

Cart Abandonment

 

You can reduce cart abandonment by creating overlays that encourage customers to complete their purchases.

 

Steps

  • Navigate to ‘Campaigns’ from the dashboard

  • Click the dropdown arrow next to "+New Campaign" and choose "Create using Templates."
  • Navigate to Goal Cart Abandonment

  • Pick a template for customization.

 

Here’s an example of an overlay to reduce cart abandonment:

 

Preview of an overlay for reducing cart abandonment

 

Free Shipping

 

You can increase your bottom line by providing customers with a free shipping offer in a creative way to complete their purchases.

 

Steps

  • Navigate to ‘Campaigns’ from the dashboard

  • Click the dropdown arrow corresponding to "+New Campaign" and select "Create using Templates." 

  • Navigate to GoalCart Abandonment.

  • Choose a template to edit

 

Here’s an idea for a free shipping overlay:

 

Preview of a countdown timer overlay for promoting free shipping

 

Promote Ebook/Case Study

 

With Picreel, you can inform users about your new guide/e-book and encourage them to download it.

 

Steps

  • Navigate to ‘Campaigns’ from the dashboard

  • Click the dropdown arrow next to "+New Campaign" and choose "Create using Templates."
  • Navigate to Goal Promote Ebook.

  • Pick a template for customization.

 

Here’s what an overlay for promoting an e-book would look like:

 

Preview of Promoting an Ebook/Case Study with an Overlay

 

Other goals that you can create overlays for:

 

1. Lead Capture

2. Collect Feedback

3. Seasonal Promotions

 

That is all about creating goal-specific overlays in Picreel. If you encounter any issues or have any questions, feel free to contact our support team.

 

 

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